After more than a year of the COVID-19 pandemic, the United States economy is on a rebound. As vaccination levels rise and infection rates plummet, businesses are re-opening and people are going back to work. Consumers are eager to return to stores and restaurants. Indeed, in Q1 2021, the U.S. GDP soared at heart-racing annualized rate of 6.4%.

If your marketing has been on pause due to the pandemic, it’s time to crank the engine again. With so much pent up demand, there has never been a better time to send direct mail, offer coupons, and entice consumers into your stores with new products and great offers.