When a shopper walks into the store, even if they aren’t looking for something in your product category, the proper packaging can entice them to make a purchase they hadn’t planned. That’s why packaging should be considered part of your marketing toolbox. Here are four ways to use product packaging to stand out and create […]
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Folding Cartons: 6 Styles to Suit Your Needs
Are you producing items that need to be packaged and shipped? Or displayed on a retail shelf? If so, it matters what type of folding carton you choose. There are many different styles, and the differences between them are often visible only in the closures and how they lock together. But these differences matter. Each […]
Food Packaging: More Than Just a Box
When it comes to food, packaging is an ever-evolving blend of art and science. Let’s look at some of the factors that go into great customer-facing design. Structure: First and foremost, the package has to protect the product and prevent contamination. But there are other considerations, too. How will the product be sized within the […]
J.S. McCarthy is 100% Wind Powered
Did you know that we are 100% wind powered? 100% of the power used to power our plant is certified wind energy. The Center for Resource Solutions certifies our Green-e status annually, and we are proud to be among the EPA’s Top 20 Green Power Printers. According to energy.gov, these are just a few of […]
BOBST Visionfold 110 Folder/Gluer
The Visionfold 110 Folder/Gluer is the “ultimate all-rounder,” as BOBST describes it. It offers us incredible flexibility such as: Feeding most types of materials Prebreaking boxes at high speeds Processing multiple-fold packaging Precise gluing application Folding down to 35mm ACCUJECT device to eject non-conforming boxes These features all add up to a precise, professional end […]
Behind the Scenes: HP Indigo 7K Digital Press
We’re upping our digital printing game by installing a cutting edge HP Indigo 7K Digital Press today. Below are just a few of its benefits: 1. Color calibration: automatic print queue optimization and a press that lets us print and proof in parallel 2. Advanced Automation: automated tools for print queue optimization, defect detection and […]
Got Leave-Behinds? Here Are Three “Must Haves”
When you conclude any important sales meeting, you want to leave more than a good impression. You want to leave behind materials that will continue to sell your company and your products long after you’re gone. Let’s look at three great leave-behinds to leave behind. 1. Sales brochures Brochures are vital leave-behinds because they continue […]
Introducing PrintReleaf
You print one. We’ll plant one. PrintReleaf Certification empowers you to sustain and grow our global forestry system…one print job at a time. PrintReleaf is the world’s first platform that automatically converts your paper footprint into actual trees. As you print, you actively replant trees in forests that need it most around the world. With […]
UV Coating: There Is Nothing Else Like It
Some print pieces stand out from all of the others. Maybe the color is more brilliant. Maybe the gloss has a shine that catches your eye. Or perhaps it’s the reverse—the piece has a luxurious matte finish but with brilliant accents that you can’t seem to look away from. “Wow,” you think. “There is something […]